B2B

Sectors_B2B

Hudson Recruitment

We conducted Business to Business research with HR Managers across Scotland to support the development  of  Hudson’s  white paper into the employment market and how recruitment practices are impacting on hiring outcomes.  The telephone survey highlighted how business confidence impacted on recruitment trends across a range of sectors.

MacRoberts Solicitors

MacRoberts is one of Scotland’s most pre-eminent law firms.  We conducted brand strategy research  with current and potential clients to determine the core brand proposition.  The insights gathered provided the foundations for a successful PR campaign that repositioned the MacRoberts brand and informed the development of their customer experience service protocols.